Marketing Dashboard
Overview of your marketing performance for Q1 2024
Total Leads
3,847
↑
12.5% vs last month
Conversion Rate
24.3%
↑
3.2% vs last month
MQLs
935
↑
18.7% vs last month
Marketing ROI
342%
↓
2.1% vs last month
Lead Trends (Last 6 Months)
Channel Performance
Active Campaigns
| Campaign Name | Channel | Leads | MQLs | Spend | Status |
|---|---|---|---|---|---|
| Enterprise Product Launch | Paid Search | 487 | 142 | $12,450 | Active |
| Q1 Content Marketing | Organic | 823 | 198 | $8,200 | Active |
| LinkedIn ABM Campaign | Social | 312 | 89 | $15,800 | Active |
| Webinar Series - AI & Automation | 654 | 187 | $4,500 | Active | |
| Partner Co-Marketing | Referral | 289 | 76 | $6,300 | Active |
| Holiday Promotion 2023 | Paid Search | 1,124 | 243 | $22,100 | Completed |